Everything your
WhatsApp CRM
needs to convert.
From AI-powered automation to multilingual intelligence, Wharm turns every WhatsApp conversation into a business opportunity.
Your AI employee that never sleeps.
Wharm's AI responds instantly to every WhatsApp message, 24/7. It understands your business, answers questions accurately, and knows when to hand off to a human.
- Instant responses to every message, even at 3am
- Trained on your business knowledge base
- GPT-5 powered for natural, human-like conversations
- Configurable autopilot or suggestion mode
- Automatic retry with smart error handling
Hi, do you have any rooms available this weekend?
Hi there! Yes, we have several room types available this weekend. Our Deluxe Room (RM280/night) and Family Suite (RM450/night) both have availability. Would you like me to check specific dates for you?
The deluxe room, for Saturday and Sunday
Great choice! I've checked and the Deluxe Room is available for both Saturday Feb 22 and Sunday Feb 23. That's RM560 total for 2 nights. Shall I create a booking for you? I'll just need your full name and email.
Bah, ko ada bilik kosong ka weekend ani?
Ada bah! Bilik Deluxe (RM280/malam) sama Family Suite (RM450/malam) masih ada tempat weekend ani. Ko mau check tarikh mana?
Ok siok tu, I want the deluxe one please
Nice choice! The Deluxe Room is RM280 per night. Berapa malam ko mau stay? And what dates bah?
Speaks like a local, not a robot.
The first AI to natively understand Sabahan Malay — "bah", "sia", "siok", "bulih" and natural code-mixing. It matches the customer's language automatically.
- Automatic language detection per message
- Natural code-mixing (English + Malay in one message)
- Sabahan expressions and cultural context
- Appropriate formality levels for each context
- Indirect communication style awareness
Book through chat. No forms needed.
Integrated with Merbuk booking system, Wharm handles the entire booking flow — from browsing services to confirming reservations — all through natural conversation.
- Search services and check availability in chat
- AI-powered time slot suggestions
- Create, update, and cancel bookings via conversation
- Booking confirmation with reference numbers
- Full and link-only booking modes
Connects to your Merbuk booking system with encrypted API credentials, automatic retry, caching, and rate limit handling.
Browse Services
search_services()Check Availability
check_availability()Suggest Times
suggest_time_slots()Create Booking
create_booking()Booking Confirmed
Ref: MBK-2026-001234 · Deep Tissue Massage · Tue 9am
Sarah Chen
+60 12-300 0001
Sentiment
Communication Style
Formal English with occasional Malay expressions. Prefers detailed responses.
Intent Detected
Similar Contacts
Know your leads before they tell you.
Every contact gets an AI-generated intelligence profile built from conversation patterns. Lead scoring, sentiment tracking, intent detection — all automatic.
- Automatic 0-100 lead scoring from conversations
- Real-time sentiment analysis (positive/negative/neutral)
- Intent detection and entity extraction
- AI-built contact profiles with business context
- Vector similarity to find similar contacts
- Actionable next-step recommendations
Search by meaning, across languages.
Powered by OpenAI vector embeddings, find any message by its meaning — not just keywords. Search "grateful" and find "terima kasih".
- Cross-language semantic matching
- 1536-dimension vector embeddings per message
- Search conversations, contacts, and summaries
- Configurable similarity threshold (default: 0.3)
- Fallback to text search for edge cases
Sarah Chen
ENThank u☺️☺️ for everything!
Ahmad Rahman
MYTerima kasih banyak-banyak bah
Lisa Tan
ENReally grateful for the quick reply
Kevin Lim
SabahTq so much sia, siok ni service
Every conversation tells a story.
Auto-generated summaries, sentiment tracking, lead qualification, and language statistics — all computed in real-time with zero manual effort.
Conversations
1,247
+12%
Avg. Sentiment
78%
+5%
Hot Leads
34
+8
Response Time
~2s
-94%
Sentiment this week
Conversation Summaries
Auto-generated for every conversation with 2+ messages. Key topics, pain points, business context, and next steps — all searchable.
Sentiment Distribution
Visual charts showing conversation sentiment over time. Track customer satisfaction trends and identify at-risk relationships.
Lead Qualification
AI-powered scoring that updates with every message. Know which leads are hot, which need nurturing, and which are ready to close.
Language Statistics
Track which languages your customers use most. Optimize your knowledge base and AI training for your actual audience.
Entity Extraction
Automatically pulls names, emails, phone numbers, and company details from conversations. Zero manual data entry.
Communication Patterns
Discover when your customers are most active, response time trends, and conversation volume analytics.
AI knows when to call for backup.
Not everything should be automated. Wharm detects when a conversation needs a human touch and hands off seamlessly — right inside WhatsApp.
- WhatsApp-native takeover — no dashboard switching
- Admin receives notification with conversation context
- Auto-revert to AI after configurable timeout
- Hierarchy-based routing to the right team member
- 24h messaging window management
Escalation Triggered
Customer expressed frustration about billing issue
Admin Notified via WhatsApp
Full conversation context + customer sentiment included
Human Takes Over
Responds directly in WhatsApp — AI pauses automatically
Auto-revert to AI
After resolution, AI resumes handling the conversation
Sarah Chen started a conversation
"Hi, do you have any rooms available this weekend?"
Purchase intent from Ahmad Rahman
"I want to book the Manukan Villa for 3 nights"
Lisa Tan completed a booking
Deep Tissue Massage — RM150 — Ref: MBK-2026-001234
Stay in the loop without checking the dashboard.
Get notified about key customer journey milestones — new chats, purchase intent, completed bookings — all delivered straight to your WhatsApp.
- New conversation alerts with message preview
- AI-detected purchase intent notifications
- Booking confirmation alerts
- Negative sentiment flagging
- Smart 24h window maintenance for reliable delivery
Built for real businesses.
Every feature designed for the way Malaysian businesses actually work.
Knowledge Base
Upload documents, FAQs, and product info. AI learns your business.
Template Messages
Pre-approved WhatsApp templates for marketing and notifications.
Multi-Organization
Manage multiple businesses from a single dashboard.
Team Access
Role-based permissions for admins, managers, and agents.
Meta Tech Provider
Official Meta Tech Provider — direct API access, no third-party.
Webhook Queue
Production-grade message processing with retry and dead-letter queue.
Embedded Signup
Clients connect their WhatsApp Business in under 2 minutes.
Super Admin
Full platform oversight with AI settings, templates, and org management.